With Happy Bearsday Gin we not only want to bring joy and enjoyment into everyday life, but also make a sustainable contribution to the protection and well-being of bears. Our mission is to support projects that are committed to the conservation, protection and species-appropriate care of these impressive animals - from bear parks to protected areas around the world. Every drop of our gin sold helps to give bears a better life and preserve their habitat. Together we make every day a Happy Bearsday - for us and for the bears!